'Out West' Norwich Union Recruitment Advertisement

1971 , Norwich (Norfolk)

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Cinema advertisement to encourage young teenagers to pursue a career in insurance at Norwich Union.

This film is a montage of photographs. Shot of the Norwich Union building with young people standing on the steps outside with their backs to the camera. Close ups of people smiling at the camera as the commentator promotes Norwich Union. Shot of a car crash as the commentator explains that you could be dealing with car insurance. Shot of people on the phone followed by a shot of a house being hit by lightning as he states that you could be discussing storm damage. Shot of a man with a piece of paper as the commentator explains that you could be helping people get their retirement. Shot of newspaper headlines of big business mergers followed by a clip of a broken down car. A man climbs out of a window holding a painting as the commentator states Norwich Union is so exciting that you could even be dealing with Picassos being stolen. Shot of groups of people smiling in the canteen. Shot of the sea with rigging collapsing. Shot of someone leading a horse around an arena followed by someone talking on the phone. Clip of filming equipment as the commentator states that you could be giving cover to a one million pound film project. Shot of newspaper articles. He explains that insurance is all about covering things that have happened and might happen. Clip of people playing table football as he explains that Norwich Union is about play as well as work and so you will make many friends there. Shot of people dancing. Commentator encourages people, particularly school leavers, to apply for a job at Norwich Union Insurance Group and the contact details are shown at the end of the advert.

Keywords

Advert; Advertising; Cinema Adverts; Commercial; Norwich Union; Insurance; Insurance Company; Recruitment;

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'Out West' Norwich Union Recruitment Advertisement

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